Client: McDonald's
Objective:
Create excitement around the tie-in of the release of the movie Haunted Mansion and McDonald's new Chicken McNuggets.
Solution:
The 4-sided kiosk had a "fun house" mirror which projected a distorted
image of your reflection along side the cast of the movie. Oooh, spooky...
The other panels allowed for hero size image of the New Chicken
McNuggets, which drove consumers to the counter to try this new taste sensation.